The importance of validating your data base

It is important to validate and verify the emails in your database before a campaign to ensure:

- An open, click and booking rate as high as possible.
- That your email marketing sending domain maintains a good reputation.

Keep in mind that a single email reported as spam at the start of a large campaign severely damages the success and results of the campaign.

Our experience indicates that 100% verified databases generate openings of 15% to 45% while unverified databases generate openings of 3% to 10%.

To validate the emails you have pending in your account, you need to have credit in your account.

You can add credit by debit or credit card from the Billing & Plan section.