Why it is imperative to properly set up your preference center?
Configuring your preference center, will allow your contacts:
Select the type of content they want to receive and how often they want to receive it.
Access and revise their data (Right to be informed & access their data).
Request the rectification of their data (Right to Rectification).
Request their data is erased (Right to Erasure).
This functionality completely fulfills your contacts right of access. IT also allows your customers to ask the data controller for their right to rectification, data erasure and/or the right to be forgotten.
How to Set it up in PUSHTech.
Step 1: Go to the Account Section in the dropdown menu below your name.
Step 2: Below the description Company Description, add the email you use for data protection. For example: firstname.lastname@example.org
Note: This step is required to meet GDPR requirements.
Configure your Preference Center
Step 1: Go to Preference Center in the drop-down menu accessible from your name in the upper right-hand corner of the screen.
Step 2: Configure a range of time intervals to allow contacts to select how many emails they receive, for example:
When you click on the pink Add a new Preference item button, it will take you through each step:
After you save each preference they will appear, for example: