How to create the most common and useful segments of the Hotelinking integration

Click on Create Segmentation to create the new segments. Read this article if you want to know how to create a segment.

Remember to include the base language segment in all your segments. Read more about how to create it in the previous article.

Post-stay communications

To send communications one day after guests check out, include this filter:

To send a reminder one year after booking, modify the filter as follows:

Visits to the chain

If you want to know how many contacts have visited the chain, for example, more than 4 times, include these filters:

To send communications to repeat customers, regardless of the number of times, create the segment by modifying the filters in this way:

The last hotel visited

Include the following filter to your segment to find out the last hotel a customer has stayed at:

Family communications

To send communications to families, you can add this filter:

To send communications to families, for example with more than one child, modify the filter like this:

Long-term guests

Include the following filters to send communications to guests with a stay of, for example, more than 10 nights: